Arizona Opera Ends Season on High Note
Four Sold-Out Performances;
Seven Percent Increase in Ticket Sales
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Phoenix, AZ (July 10, 2012)—Arizona Opera’s 41st season saw increased patronage, expanded community outreach, and the successful launch of the company’s first capital campaign, all while increasing revenue and selling out four performances. “The ongoing resolve of our Board of Trustees, and the devoted support of our patrons, has allowed Arizona Opera to reach significant artistic and organizational achievements this season,” said Scott Altman, General Director. “Their steadfast commitment creates a solid foundation for what this company achieves, on stage and in the community.”
The season’s five diverse productions included opera classics and company premieres. The spring production of Aida sold out four of five performances in Phoenix and Tucson, and one additional performance was added to the January production of Madama Butterfly. An international co-production with Lyric Opera Baltimore and Opera Lyra Ottawa, Faust premiered at Arizona Opera in November, 2011, and spring saw the Arizona Opera premiere ofOrfeo ed Euridice. The season ended with a 7% increase in single ticket sales.
In addition to a 25-performance, five-title season, Arizona Opera launched a series of new initiatives to increase audience and community engagement. Education outreach grew four-fold, reaching over 32,000 individuals through a variety of programs, including Community Night at the Opera, which admits youth from across Arizona to the final dress rehearsal of each production, and enhances their experience with opera through discussions and live performances. The company also announced a new collaboration with the Musical Instrument Museum (MIM)—Arizona Opera Presents, a live music series that presents performances by featured artists from Arizona Opera productions as well as the company’s Marion Roose Pullin Resident Artist program.
In addition to a triumphant artistic season and exciting new partnerships, construction has begun on Arizona Opera’s new home on Central Avenue, in the heart of the Phoenix arts corridor. The new Opera Center (a 28,000 square foot campus) will include: a 6,500 square foot rehearsal theater, an education atrium, production facility, administrative offices, and an outdoor public pavilion. The Opera Center is centrally located along the light rail near the northwest corner of Central Avenue and McDowell Road in downtown Phoenix.
Other highlights of Arizona Opera’s year include February’s Opera Ball, “A Night at the Cabaret,” which featured Grammy Award winner Sylvia McNair and raised $220,000, as well as the addition of new senior staff members to the company’s administrative and artistic teams. Arizona Opera also continued its “Opera in the Park” series, presenting The Pirates of Penzanceon the large screen at Surprise Stadium to hundreds of thrilled viewers on the field and in the stands.
“With the new Opera Center and exciting new productions lined up, 2012–13 looks to be even more spectacular than this past season,” said Altman. “We cannot wait to share our new season’s productions and programs with the public, and invite you to join us when we open our new facility at the end of the year.”
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Arizona Opera is a professional opera company that produces fully-staged opera performances, concerts, in-school touring productions, education and outreach programs that reach over 75,000 schoolchildren and adults annually. Founded in 1971, Arizona Opera is one of the few companies in the United States to serve multiple cities.
Director of Development and External Affairs